Digital rate management & freight optimisation software

Enabling freight sellers to dynamically set price, distribute, scale and market products to any digital channel their customers use

"... a bold concept aimed at using digital technology to link shipping lines with freight operators ..."


Industry solutions

Automated Rate Delivery

Base level product to reduce demand on internal sales resource and cost to quote spot market rate requests.

Dynamic Price Delivery

A pricing managers’ application to adjust and apply limited offer spot market prices at a specific vessel voyage level to achieve a trade objective.

Live Market Rate Insights

A product that gives insights in to the external rate environment with a more useful view than the existing solutions.

Space & Equipment Guarantee

A premium priced high season product, to bring booking certainty to both the carrier and their customer.

Sales focused digital solution

A web destination for your customers to access your latest rates, branded as your company, using your schedules and using all the backend Mizzen pricing tools.

Distribution &

A web based tool that allows freight sellers to deliver the price to anywhere your customers are online.

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The challenges the shipping industry is faced with in adopting digitalisation are not technological, they are business process related

Our Story

Launched in September 2016 and today working with eleven lines to distribute their spot market price to their customers via We have two distinct groups of products, for freight sellers and their customers.

Our Vision

We are a trusted digital partner that enables freight sellers to match their customers container shipping needs with tailored realtime freight offers using a two-way data driven, highly automated, controlled and dynamic pricing approach.


To arrange a demo or learn more please contact us.

Jon Charles, Managing Director. Jon has worked for 18 years in the liner shipping business. His prior role was leading the Regional Corporate Planning department of NYK Line in Oceania, having previously held positions in Pricing and Trade Management for NYK Line and CP Ships.

+61 434 349 824

Darren Burden, CPO & co-founder. Darren has a background in all aspects of building commercial digital media products. He has worked in editorial, commercial, product and technology roles for the largest publisher in Australia & New Zealand, Fairfax Media.

+61 407 598 962

Tel: +61 2 8103 3055

Cicada Innovations

212a/4 Cornwallis St

Eveleigh, NSW, 2015